The Complete Guide to Getting Started with Facebook Ads

Facebook icon

With nearly 1.7 billion users every day, and over 2.6 billion people using Facebook every month, Facebook offers a unique opportunity for marketers to augment their organic efforts.

Here’s our Facebook ad marketing service expert in Florida offering you the complete guide to getting started with Facebook Ads.

1. Set some goals

Before creating any ads, it’s important to think about what you’re looking to achieve and why you’re advertising. This way, you’ll have something to measure your success against.

For instance, if you want to increase your mobile app downloads through Facebook Ads, you may set a goal of 100 downloads in the first month.

2. Head over to Facebook Ads Manager

The Facebook Ads Manager tool runs of all Facebook’s ad campaigns, which you can access by clicking any of the CTAs on your Facebook Page or clicking ‘Ads Center’ in the left sidebar menu on your Facebook page.

3. Choose your objective

Once you create a Facebook ad, you’ll go to a page where you can choose your campaign’s objective.

4. Define your audience and budget

Customize your target audience

This is one of the most important steps for the success of your Facebook Ads campaigns. You can customize the audience for your ad based on the following demographics: connections, behaviors, interests, languages, gender, age, and location.

Set your budget

Once you’ve chosen your target audience, you should select how much you’d like to spend on your ad. After setting a budget, you should remember that this figure indicates the most amount of money you’re looking to spend. You can also set your budget to Lifetime or Daily.
delighted female friends with laptop and smartphone

5. Create your ad

This is where the fun begins. Start choosing the body text, headline, images (or video), and where your ad will be displayed on Facebook. For the text, you’re given 90 characters to share a quick message that’ll appear above your images (or video). You can either create a new ad or use an existing post.

6. Choose your ad placements

Thanks to Facebook Ads, you can choose the locations your ad should appear in. These ads may appear in Facebook’s desktop News Feed and mobile News Feed. You may also elect to have the ads appear on Instagram.

7. Place your order

Your advertisement is ready to go now. Click the ‘Place Order’ button to submit your ad. After submitting your ad, Facebook will review it before putting it live.

SMARTER CLICKS MEDIA’s Facebook ads management service in Florida helps you drive traffic, leads, and sales for your business

SMARTER CLICKS MEDIA’s Facebook ad marketing service in Florida helps you leverage ads to connect with a targeted audience and expand your reach.

Contact them now for more information on their internet marketings services in FL!